Articles written by Edward R. Van Herik

How to search through the blogosphere to find and analyze blog comments.

Sep 2, 2007 - Edward R. Van Herik

Scandals have hurt nonprofit groups which should expect media scrutiny when they want to get good publicity.

Aug 30, 2007 - Edward R. Van Herik

Take a few minutes to prepare for a media interview to ensure the best results

Aug 30, 2007 - Edward R. Van Herik

Businesses and other groups can improve visibility by targeting their key audiences through the right publications, radio stations and TV programs

Aug 30, 2007 - Edward R. Van Herik

When a reporter calls, make a short list of the most important things to get into the story and stick to them

Jun 9, 2007 - Edward R. Van Herik

How to Decide Whether to Talk to a Reporter When They Call

Jun 8, 2007 - Edward R. Van Herik

How to cultivate media contacts to generate free publicity on TV, radio and newspapers

Jun 5, 2007 - Edward R. Van Herik